INTERVIEW
Grace LOUBASSOU, Director of CSR & Institutional Relations Africa – CANAL + International

What does Canal+’s commitment to JFD mean?

Making a commitment to JFD means making a commitment to young women who are too often sidelined. Giving them support, exposure and a network is the least we can do as a responsible company.

What is Canal+’s policy on gender equality?

Our policy is constantly evolving and we are on a continent that encourages this. We try to promote female talents both in front of and behind the camera. It’s not always easy, because you have to find these talents!

Are you optimistic that women and men will be equally represented in tech?

Absolutely! Even if there are still major areas to be tackled to improve the gender balance in tech, there are more and more women in digital, IT, telecoms engineering and other fields. They account for 33% of digital resources today, and the opportunities are constantly growing. Moreover, the proportion of young women in the new generation still in training augurs well for the years to come…

Are you seeing any changes among African institutions on this issue of parity in tech?

For nearly 4 years now, institutions have been focusing on the development of digital technology and digital skills, regardless of gender. Dedicated schools, professional training courses, conferences and symposia on digital technology are springing up across the continent. As a positive example or indicator, African women tech-entrepreneurs such as Rebecca Enonchong, founder of AppsTech, Chairwoman of Afrilabs technology, head of several start-ups and incubators, JFD’s Margaret of Honour 2019 and ranked by Forbes among the 10 women tech-founders, are proof of the growing power of women in the sector, and she herself is a mentor who makes it a point of honour to respect parity in her coaching. Digital companies on the continent are increasingly headed by women (ORANGE, MTN, ECOBANK, CANAL+, etc.).

An inspirational quote that you like to repeat?

Be the change you want to see in the world.

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